Northwest Autogroup
august, 2024 - present
advertisement design, print design
The Northwest Autogroup is a dealer group that has 5 dealerships across Alberta and British Columbia. These include a Kia dealership, and 4 Volkswagen dealerships. As the graphic designer, I have worked closely with the Marketing Director and Marketing Managers on a variety of campaigns and initiatives, including advertisement campaigns on Meta, website graphics, video, and print deliverables.
North Edmonton Kia buyer’s guides
To introduce customers to Kia’s line up of hybrid cars, and how they differ from conventional gas cars, we created an all-in-one buyer’s guide that includes the line up, all trims, the benefits of driving an HEV vs PHEV, and breaking down fuel savings.
Exterior and interior content for 2026 Hybrid Buyer’s Guide. Please click on the photos to view full screen.
In line with the 2026 Hybrid Buyer’s Guide, we also did a version of the conventional gas cars in Kia’s line up.
Exterior and interior content for 2026 ICE Buyer’s Guide. Please click on the photos to view full screen.
Vancouver International Autoshow Booth
Vancouver Volkswagen was representing Volkswagen at the 2026 Vancouver International Autoshow. Working with the Marketing Director and General Manager, I was responsible for the design of decals, signage, and coordinating printing of all our materials.
Wide shot of the booth. Some of the materials I was responsible for included on-vehicle decals, signage for the desk, merchandise stickers, pop-up banners, sandwich board signage, beach balls, and a large pillar wrap.
Close up shots highlighting sections of the booth.
Compilation of some of the decals and print materials I was responsible for designing and ordering. Please click on the image to view fullscreen and see details.
VW Canada x Canada Soccer Buzz Wrap
On June 1, Edmonton hosted Canada and Uzbekistan for a pre-World Cup game. As part of the event, NWAG wrapped an ID. Buzz for the event as part of VW Canada’s collaboration with Canada Soccer.
Northwest Autogroup Graphics
A collection of some of the social media and website campaigns I have worked on
A social media carousel explaining the differences between how gas vehicles, plug-in hybrids, and hybrid vehicles operate.
Two carousels that explored the features and amenities you can get in two different Kia models for their low price points.
Carousel campaign targeting both Taos and Tiguan customers.
